The 15-time major winner unveiled his new clothing brand, Sun Day Red, with a new logo that depicts a tiger jumping, replacing the “TW” logo Woods used most of his career.

Tiger Woods unveiled his new Sun Day Red golf brand and apparel line with TaylorMade on Monday, February 26th after announcing the end of a 27-year partnership with Nike. The 15-time major winner unveiled his new clothing brand, Sun Day Red with a new logo that depicts a tiger jumping, replacing the “TW” logo Woods used most of his career.
Woods (48) has not played competitively since last year’s Masters, where made the cut for a record-tying 23rd consecutive time. He withdrew in the third round due to plantar fasciitis and underwent season-ending right ankle surgery two weeks later. Woods has won 82 PGA Tour titles, level with Sam Snead for the all-time record.
His new brand, a separate business under the TaylorMade umbrella, plays off Woods’ habit of wearing red shirts in Sunday final rounds after his mother, Kultida, said it was a powerful colour in her homeland of Thailand.
His new brand, a separate business under the TaylorMade umbrella, plays off Woods’ habit of wearing red shirts in Sunday final rounds after his mother, Kultida, said it was a powerful colour in her homeland of Thailand.
Woods said he hopes to play in one tournament a month if he stays healthy, a schedule that could allow him to compete in four majors for the first time since 2019, the year he won his most recent Major title at The Masters.
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